HOLIDAY FACADE, Fifth Avenue Flagship
Our challenge was to create an elegant holiday facade that would capture the spirit and whimsical beauty of the brand. It was important that the facade design be complementary to the collection featured in the holiday windows: The Birds of Paradise. The collection itself was inspired by the extraordinary plumage of the Birds of Paradise.
French gardens were OUR muse. The pristine beauty of a French garden with perfectly manicured topiaries and fantastical wonder would be the perfect complement to the Birds of Paradise collection.
The Van Cleef & Arpels topiaries were carefully crafted using the jewelry collection for specific design direction. Once the lines were drawn and the curves were set, the topiaries were meticulously created.